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OG image

In plain English

The preview picture apps show when someone shares a link (Open Graph image).

Example

A Learn article shares with a preview of its hero image. After the image changes, a messenger may still show the old preview until its cache refreshes. A low-contrast OG image makes shared titles hard to read.

Why it matters

Shared links need a face. An OG image is the preview picture apps show, Open Graph image, when someone pastes a URL.

A page names it with an og:image tag. Chat apps and social sites cache link previews, so an updated image can take a while to appear.

Updated October 1, 2026.

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